Many new authors contain the ideal stories developed in their brains. All they have to do is take a seat in front of the computer and begin firing away on the computer keyboard. But most of the time, their time, productiveness as well as push to create something gets depleted by spending hours and hours on Facebook along with some other flimsy reason. Usually, the whole endeavor bogs down before it is even started as the writers get caught up with particulars just like book marketing when all they have to carry out is simply start composing.
Despite the proliferation of information available over the web, books will always possess a special place in culture and history, particularly in terms of reliable information. With the advancement of e-readers and tablets, reading materials are more accessible for readers. Rather than going through the traditional means of writing, marketing and distributing written works, several authors-even those with a number of released titles tucked under their belts-have considered ebook marketing to build buzz for their work.
Possibly, one of the greatest instances of efficiently marketing an ebook is Adam Mansbach with his fantastic book "Go the F*** to Sleep." The concept for the book as a joke Facebook post as the writer lamented his difficulty in getting his daughter to sleep. The post elicited favorable reply from Mansbach's friends that he begun to actually write a book that quite a few have named as being a bedtime story for adults. The author then got his friend Ricardo Cortes to demonstrate the book and soon after delivered it to Akashic Books.
For all intents and purposes, the accomplishment of the book was hinged on virality. Featuring its own unique charm, an advanced PDF copy of the book was passed along into a small circle of booksellers until the buzz for the book snowballed. Prior to the exact release of the book, it relished a meteoric rise in Amazon.com's bestseller record.
Mansbach's achievement demonstrates that digital technology and social network sites are a boon for authors. Increasingly more book readers are shifting their awareness of Facebook pages as well as blogs to determine what books they must read next. A positive reaction that readers as well as reviewers from niche blogs can provide a book, whether it is in print or digital data format, is the essential motivation it needs in terms of promotion. This also means that you don't need to invest an enormous amount of cash on platforms that are obsolete or which no longer work.
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